Sports Event Merchandise: Why Offer Custom Backpacks with Logo?

Custom Backpacks with logo are always one of the best promotional gifts to offer to customers. They are very practical and appeals to a wide range of audiences. Furthermore, you can customise the design of the backpack, such as the material or colour, to well suit your brand.  Here, at ODM, not only do we focus on making beautiful custom-designed bags, but we also focus on its functionality on top of everything else.

As COVID19 restrictions are loosening up in some countries, sporting events and tournaments are starting to resume and allowing a limited number of audiences. Hence, why not offer custom backpacks with logo as “We Miss You” Gifts to welcome customers back?

We have these amazing custom backpack designs that will make great branded sports merchandise!

Drawstring Bag

• Material: 420D Nylon
• Size: 49*38cm
• Product Code: ODM-3087A

Backpack

• Material: Jacquard Woven Fabric
• Size: 32*18*45cm
• Product Code: ODM-3087B

Rolltop Backpack

• Material: Jacquard Woven Fabric
• Size: 46+26*30*19 cm
• Product Code: ODM-3087C

Backpack

• Material: Jacquard Woven Fabric
• Size: 34*15*47cm
• Product Code: ODM-3087D

Rucksack

• Material: Jacquard Woven Fabric
• Size: 32*18*48cm
• Product Code: ODM-3087F

Backpack

• Material: Jacquard Woven Fabric
• Size: 34*15*47cm
• Product Code: ODM-3087D

We also can do bags such as sling bag, sachels, fanny packs, duffel bags, and shoe bags

Why roll them out in your brand promotion?

Entice Shoppers

These promotional backpacks could be offered as a free gift incentive to participants whenever they signup for an event like a marathon or a sports tournament. Hence, this will attract them more to join as they will receive a high-end gift as an additional benefit. Totally, worth the money for them! For you, offering backpacks is an effective method for fully-utilized sponsorship activation.

Furthermore, Sports and Drinks companies are a perfect match when it comes to marketing gifts, as both companies will receive mutual benefits. These custom backpacks with logo promotion could be a joint collaboration to draw more customers. They could be offered as gift-with-purchases, redemption gifts, or contest giveaways.

Brand Placement

You can have your brand name printed –  through sublimation, or embroidery, on the body of the bag for greater brand visibility. Also, you can have large logo placement on the product. Bags serve as a mobile advertisement. Clients, customers, and employees will take your brand to the streets and boost brand awareness.

Brand Recall

The material of the bag is durable and long-lasting, so users can use the bag for a long time. Whenever they see your brand logo printed on the backpack, they will immediately remember your product or sports event. They are also reminded of the premium gifts they received from you. Hence, your brand will have a long-lasting impression ingrained in your customer’s mind. Moreover, they may continue to support your brand, thus ensuring continual brand loyalty.

Flexibility

Custom backpacks with logo are surefire promo gifts to offer in your marketing campaigns. As aforementioned, they could be offered as gift-with-purchases or sports event merchandise.

Not only that, but they can also be given away as redemption gifts of a loyalty program or custom giveaways. Lately, we have seen a number of promotional giveaways by sports teams and drinks companies:

Monster Energy and Mercedes-AMG Petronas F1 team-branded merchandise giveaway.

Carlsberg and Liverpool FC team GWP promotion.

Giveaways are great during the pandemic period where fans are unable to attend live events due to restrictions. Giving away custom backpacks as potential prizes is a great way to foster the relationship between your brand and followers, thus ensuring continued support and loyalty.

 

How ODM can help

Custom backpacks with logo indeed are amazing giveaway ideas for sports brands and are suitable for any kind of promotions, be it event merchandise, in-store promotions, or giveaway prizes. Either way, it will for sure draw the attention of many people and help boost your brand awareness and image for effective sponsorship activation.

So why not roll them out in your promotional campaigns? Contact us today and quote the product code ODM-3087. 

ODM has been in the promotional product business for a long time now and has successfully produced lots of sports merchandise for many reputable names. You can see our work here: Customized Sports Merchandise.

We also have a design team, Mindsparkz, that can help ideate and create your own custom bag design as well.

 

Check out our other blogs for more promo ideas!

Here is some amazing sports merchandise ideas you can offer to your clients during this pandemic period.

An interesting backpack idea – one shaped like a Rugby ball.

An innovating waterbottle design, in which the cap is an earbuds case.

Here are 20+ branded giveaway ideas to welcome back customers during the recovery from the pandemic.

Check out these 7 multifunctional water bottle designs that will amaze your customers!

Check out another backpack idea – a promotional foldable bag!