Nothing feels better than getting your life together in any small way. It is a top priority, especially when you are a person who loves traveling and who’s always on the go. This is why branded cosmetic bags make a perfect fit for brands that offer self-care essentials and cosmetic products that makes their customers feel the most like themselves. One of the recent examples we have found is from Ted Baker, a British luxury company. In this blog, we will have a look at how the brand has utilized branded cosmetic bags for bespoke marketing.
Bespoke Marketing
Even widely known as a luxury clothing retail company, Ted Baker has a wide range of products that cater to the desire of its target audiences. In fact, the company is one of the fastest-growing leading lifestyle brands in the UK. Among its extensive line of products is Ted Baker Beauty.
Branded Cosmetic Bags for Bespoke Marketing
Ted Baker Little Beauties Gift Set
This fabulous beauty bag contains a body wash, a long-lasting body spray, and indulgent hand cream so customers can feel at home, no matter how far they travel.
Bespoke Marketing
Ted Baker Trio Beauty Bag Set
This large makeup bag can bring a touch of Ted to anyone’s beauty routine. Showing off the elegant Clove print, this pretty piece can be stowed away in overnight bags or displayed elegantly on their dressing table.
Bespoke Marketing
Ted Baker Glam & Go Gift Set
The ultimate pouch full of glamour. Featuring a shimmering Kabuki Brush, buttery lip gloss, and lash-defining Mascara. Complemented with indulgent body butter and a chic Eau du Toilette for a fabulous finish.
Bespoke Marketing
We totally love how Ted Baker utilized these branded cosmetic bags for its bespoke marketing. Getting ready just got a whole lot more colorful with these unique promotional bags. So, how did the brand took advantage of these bespoke items for their marketing strategy? Here are the four ways:
1. Bespoke Packaging
If you like to produce a bespoke packaging design for your products, why not consider high-utilized items that can also be useful for your customers? These branded cosmetic bags is just one of the custom printed merchandise that you can incorporate with your brand packaging. Aside from providing a better holder for your products, it also boosts purchase content as it will make your gift set more appealing for your target audiences.
2. Premium Giveaway Item
Who would not love to receive a giveaway item? Evidently, offering your customers a premium giveaway item such as these branded cosmetic bags can make your brand more enticing for them. As they can use your branded giveaway bag in their everyday lives and even improve their routines, it will urge them to take any action as they see these on the retail shelves. Consequently, it can strengthen your brand image and also helps you foster high recall levels.
3. Branded Gift With Purchase
What’s great with this kind of promotion is how it showcases both your promotional product and branded gift with a purchase with higher perceived value. It is vital, especially when you want to augment customer retention. Knowing that your brand produces reliable products and quality merchandise can help you gain their loyalty and keep them coming back for your business.
4. Promotional Product Idea
Selecting branded cosmetic bags for bespoke marketing provides your brand a versatile promotional item. You can always choose between offering them along with your main products or on their own. Either way, promotional bags with logo can serve as great branded promotional merchandise because of the sense of exclusivity they create and the functional benefits that your customers can enjoy.
Wrapping It Up,
This branded travel kit from the brand is the latest promotional gift set tailored to the demand of its male audience. This promotional travel bag for men comprises two hair and body essentials.
How can you make your festive marketing campaign more interesting? You might love to know how Ted Baker used a creative visual display idea in the form of the Abominable Showman character.
Here’s another excellent promotional product packaging design for Ted Baker’s shower custom gift set. Engineered from high-quality tinplate material, this promotional packaging design is another remarkable gift set promotion from the brand.
Connect With Our Team
Interested in producing branded cosmetic bags as custom packaging, redemption giveaway, or GWP merchandise for your brand? Connect with our team today, we at ODM Group would be happy to help you.
We have years of experience in the sourcing industry that makes us master our craft. We provide services like manufacturing custom promotional giveaways, POS display units, and gifts with purchase ideas. Moreover, we also help businesses in curating their brand packaging designs. Here at ODM, we ensure that everything undergoes meticulous processes. If you want to make your creative ideas into tangible items, we can lend our hands to you!
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How can you produce a product packaging that will fit perfectly with your promotional needs and branding? Tap on the image below to get the best tips from our superb design team. 
