How to Maximise Product Presentation w/ a Magnetic Levitation Display?
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In retail stores, we often see custom liquor displays with big bottles on them. The crowded retail shelves are usually packed with different liquor brands showcasing their products through different in-store promotion ideas. But how does in-store promotion go for a brand like Comptoir Des Flasks, which sells liquor products on small bottles? Let’s take a closer look at how the brand manages to boost its presence with its liquor display stand!
For a brand that sells liquor brands on small containers, it is not ideal for Comptoir Des Flasks to squeeze in its products on the already crowded shelves. Therefore, setting up its merchandising retail display is evidently an intelligent move for the brand.
We love how this liquor display stand creates a distinct impression that stands out in the aisle. It is totally set apart from big bottles, and its height is perfect in accentuating the POS product display.
On top of that, it is also admirable how the brand seemingly brought a part of the bar with this display stand. The color patent subtly shows off a bar vibe that will definitely pull the crowd closer to it.
Located at the end cap, this liquor display stand is undoubtedly hard to miss. With its convenient placement, customers can just grab a bottle and go. Not to mention that it will be more tempting for shoppers to purchase these products with their bottle sizes because they are small and lightweight. This excellent strategic location is significant in encouraging impulse buys and driving more retail sales.
Another great thing about this branded liquor display is how it appears to be more organized because it is loaded with an extensive range of product varieties. Continuously filling up retail display stands with products from time to time is definitely an excellent practice of retail merchandising. Consequently, it brings a lot of opportunities in catching the attention of shoppers, encouraging purchases, and increasing brand revenue.
Integrating interactive mobile advertising tools is one of the best ways to keep your connection to your target audiences. Upon looking closer at the liquor display stand, shoppers can find this quick-response code in the middle section. This promotional QR code directs them to Destination Cocktails‘ website, a fantastic page that features everything about this refreshing alcoholic mixed drink.
Another way for brands like Comptoir Des Flasks to increase the value of their products is by producing countertop displays. Counter space is the most valuable space in most retail stores since it tends to get more shopper traffic than other areas, particularly if it is located by the checkout area.
Through countertop displays, brands can easily roll out their new products, highlight lesser-known merchandise and encourage more impulse buys. Tap the image below to learn more about how you can utilize this fantastic point-of-sale display for your in-store promotion.
Here are more in-store promotion ideas you might love to check out:
Indeed, custom display stands play a huge role in strengthening any brand’s in-store advertising. When your goal is to highlight your products in the tight in-store competition, you can never go wrong in choosing retail POS displays as your primary advertising tool. With Comptoir Des Flasks’ liquor display stand, we can see how you can steal the limelight no matter the size of the products you sell.
Are you thinking about revamping your point-of-sale displays for better in-store marketing yet not sure where to start? Connect with the ODM team today!
While most of our projects involve high-quality marketing and premium corporate gifts, we can also help develop unique and effective bespoke display stands for your business. Our years of experience allow us to create the best promotional products and displays that suit our clients. Our diverse approach makes us a great partner for all brands looking for a team to handle their project closely.
Would you love to know more about the advantages that custom POS displays can bring?
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