Today’s consumers increasingly prioritize convenience when it comes to purchases. This is the leading reason why the market has witnessed the rise of instant coffee through the years with the affordability and convenience it offers to everyone. But apart from the aromatic flavours that instant coffee brands can bring, how they can pep up marketing strategy? What are the best branded corporate gifts for coffee marketing? Read through this blog to find out!
It All Starts With A Nescafe!
Nescafe, the world’s leading coffee brand certainly never fails in captivating its customers through its coffee advertising ideas. Over the years, we have witnessed how the brand has continuously offered the market exciting promotions from on-pack giveaways, gift with purchase ideas and even remarkable point-of-sale displays.
Recently, we have spotted another exciting in-store promotion from the coffee brand during our visit to Germany.
The promotion allows customers to try their luck and win a trip to Rome, plus a coffee workshop with Angelo!
With the exciting experience that awaits lucky winners, we could not deny how this promotion has created buzz in-store.
Strangely, it does not include any branded giveaway ideas as part of the marketing scheme.
An on-pack sticker is attached to the lid of the promotional packaging, seemingly waving and pulling shoppers closer to its location.
“I don’t have an espresso machine at all. But a perfect espresso…”
Highlighting its Gold blend instant coffee product, Nescafe gives customers the chance to win a trip to Rome by simply purchasing this variant.
Here’s the mechanics:
- Buy one NESCAFE GOLD Espresso product during the promotion period. (01.05 – 01.09.2021)
- Upload receipt to www.nescafe.com/de/our-actions by September 1st, 2021.
- A raffle of 5 trips for two people to Rome, including a coffee workshop with “Angelo.”
The trips are expected to start in Spring 2022.
Consequently, it has urged us to create this list of branded corporate gifts that will help coffee brands further augment their presence in the market and create thrilling brand activation campaigns.
Whether you are planning to produce on-pack promotions, coffee workshop activities, or in-store competitions, these giveaway items will definitely be perfect for your business!
Top 7 Branded Corporate Gift Ideas for Coffee Marketing
1. Branded Coffee Mugs
What’s a great coffee without the best mug?
We have a wide range of branded coffee mug ideas that you would love to check out! They come in different materials such as ceramics, stainless steel and wood, allowing you to select the best option suitable for your brand campaign.
Each mug is ideal to position your brand’s name or logo, making it more unique and exclusive!
2. Promotional Coasters
Another great product to boost brand visibility and enhance awareness among your target audiences is this promotional coaster.
What’s incredible about these branded corporate gifts is they can also be engineered from different materials such as wood, cork and of course ceramic!
They can also come in fun designs and even be incorporated with LED lights.
3. Mini Wooden Coffee Barrel
Customers will certainly love the dainty look of this creative product packaging that is also perfect for storing coffee at home!
Made from top-quality wood, this mini coffee barrel can ensure the quality and freshness of your coffee grounds. It is durable, with a capacity of 250 grams.
Moreover, it has a silk ribbon attached to the lid that makes opening the container easy.
4. Branded Coffee Spoons
Perfect to offer with the coffee barrel; this branded coffee spoon can make any coffee-making experience smooth.
It is an indispensable coffee accessory that can make your marketing appear premium and attractive for coffee lovers out there.
The handle of a coffee spoon can be branded to make it more personalized for your business.
5. Collapsible Coffee Cups
Coffee is definitely the best day-starter and keeps everyone alert throughout the day.
Allow your customers and clients to get their coffee no matter what time of the day and everywhere they are with these collapsible coffee cups!
These silicone collapsible cups are made of BPA-free material, proving 100% food-grade safety, and therefore is great for food and beverage applications.
6. Coffee Cup Sleeves
A complimentary gift idea that goes well with coffee mugs, cups and tumblers — these custom cup sleeves can make your branded corporate gifts more compelling!
They can be produced in different designs, shapes and forms to match the theme of your marketing scheme. Take a look at these festive cup sleeves that we have seen before in a cafe in Russia.
7. Coffee Pod Holders
Coffee pods and capsules are taking the market by storm by offering a variety of flavours and blends that people can easily achieve in the comfort of their homes.
If you’re looking for premium branded merchandise that will definitely excite your coffee pod loving customers, then this is it!
Coffee pod holders are a great coffee advertising idea for coffee shops and businesses looking for an exclusive way to promote their name. They come in different forms, which include these coffee pod towers and circular racks.
To Conclude,
With the steadfast popularity of the coffee industry, getting people hooked on your business is definitely more challenging. Therefore, it is crucial to bring your name out there through unique ways and score a place on the top of their minds by offering high-quality products and services.
Of course, we should not ignore the unrivalled benefits that branded corporate gifts can bring for your brand as you include them in your marketing strategy. The products we mentioned above are highly-customizable, perfect for brand positioning and strengthening brand imagery. You will be surprised at how they can help you amplify your presence on the market!
Harness Our Team’s Creativity!
Would you love to get the branded corporate gift ideas we have listed in this blog? Are you looking for a reliable sourcing company that will help you get the best promotional product ideas, branded corporate giveaways, high-end marketing gifts and more? End your search here and contact our team today!
The ODM team has been in the promotional products industry for many years and has worked with different global brands. Together with our design agency, Mindsparkz, we ensure that we are always ahead of the game to guarantee our clients get new and innovative products for their marketing campaigns and promotions.
We would love to hear from you!
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