What Are the 4 Design Factors this Liquor Display Case Use?

Promotional displays allow brands to showcase their products and promotions to their target market and there are several types to choose from. For example, inflatable displays are best for trade shows. For limited-release products, however, Glenfiddich used a liquor display case. Let’s tackle why this is a great marketing decision!

Glenfiddich is a single malt whisky brand with an iconic deer on each of its bottles. In this promotion, our team saw in an airport in New Zealand, Glenfiddich showcased its 50 Year Old whisky in a liquor display case. It is the oldest and rarest of the brand’s Time-Reimagined collection, presenting 50 years of maturation and taste in a glass.

It is a great example of how a display case could highlight and emphasise limited-edition products. Hence, if you’re still on the fence about a display case for your next promotion and product, we’re listing the 4 factors it can add to your brand!

What Are the Secrets Behind this Liquor Display Case?

1. Importance

If you’re aiming to get your consumers to know about the importance of your recent product release or a particular promotion, a liquor display case is the best marketing tool to drive home this point.

This is because people naturally know that a glass case needs to be handled with care. It is also not a cheap choice so people automatically assume that what’s inside is important for the brand to invest as much cost for production as a glass liquor display case would go.

2. Emphasis

Due to its cost, a glass liquor display case is a rare sight. Hence, seeing one already out so much emphasis on the product it houses.

Additionally, as we can from Glenfiddich’s sample, it tends to draw focus on the centrepiece product as it is the only thing inside.

3. Quality

A liquor display case is a timeless promotional display that exudes elegance and sophistication right away.

It’s also made out of high-quality material which instantly conveys how the brand treats its product, further elevating people’s perception.

4. Detail

Another great thing about this liquor display case is Glenfiddich was given so much space to creatively highlight their product.

People can look at it from different angles and places without trouble. Thus, everyone can see every detail that was put into the bottle glorifier inside.

This is even more visible because of the spotlights inside the display case.

Glenfiddich Promotions Through The Years

How Glenfiddich Pulls In Shoppers with Unique Whisky Promotion Ideas

Branded Liquor Display – Glenfiddich Offers a Taste of Luxury

3 Reasons Glenfiddich’s Custom Whiskey Bottle Glorifier Caught My Eye

Glenfiddich Gains Brand Exposure with Custom Promotional Bag

Promotional Display – Marketing by Glenfiddich and The Glenlivet

More display cases from other brands to get you started:

In this promotion, Glenlivet emphasized the importance of the limited edition released through a liquor display case highlighting and securing the 6th little out of 35 bottled released worldwide.

The Hangar, a restaurant in Dubai Airport, showcased its branded merchandise and souvenirs to travellers through a glass display case. Read more of the details in the blogs below:

Who told you display cases can only showcase custom merchandise and limited edition released? Bitburger didn’t shy away from showcasing its delectable menu for everyone to see and check out in a display case! See more here:

Anthon Berg introduced its liquor-filled chocolates in partnership with single malt scotch whisky brands through a display case with additional holographic technology! Read more below:

The ODM Group has worked with some of the renowned brands in the drinks industry, and you can check out our works for more inspiration and design ideas! Just tap the image below!

In Conclusion,

The liquor display case is a perfect way to promote the brand’s product, giving emphasis to the detail in its design as well as information such as its maturation. It managed to communicate right away how important the product is while exuding elegance and sophistication fitting for the liquor brand.

Harness Our Talent!

The ODM Group is a promotional product development established in 2003. Our decades of experience in the industry made us experts in the customisation of promotional displays and branded items tailored to your marketing campaigns.

We also have an in-house creative team, Mindsparkz, to work with you from start to finish. We can assist you in product brainstorming, manufacturing promotional merchandise for corporate giveaways, trade shows and gift with purchase, and designing point-of-sale displays and free-standing display units. We can also offer you eco-friendly packaging solutions and sustainable marketing options.

Browse More Related Reads: