Promotional displays allow brands to showcase their products and promotions to their target market and there are several types to choose from. For example, inflatable displays are best for trade shows. For limited-release products, however, Glenfiddich used a liquor display case. Let’s tackle why this is a great marketing decision!
Glenfiddich is a single malt whisky brand with an iconic deer on each of its bottles. In this promotion, our team saw in an airport in New Zealand, Glenfiddich showcased its 50 Year Old whisky in a liquor display case. It is the oldest and rarest of the brand’s Time-Reimagined collection, presenting 50 years of maturation and taste in a glass.
It is a great example of how a display case could highlight and emphasise limited-edition products. Hence, if you’re still on the fence about a display case for your next promotion and product, we’re listing the 4 factors it can add to your brand!